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Source & Notes
Data Table
Source: EMARKETER ForecastJune 2024 
Note: all years converted to USD using 2023 exchange rates; Exchange Rate; includes products or services ordered using the internet, regardless of the method of payment or fulfillment; excludes travel and event tickets, payments such as bill pay, taxes, or money transfers, restaurant sales, food services and drinking place sales, gambling and other vice goods sales; *excludes Hong Kong
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues of major online retailers, consumer online buying trends, and macro-level economic conditions.
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